{"id":78777,"date":"2025-09-05T16:13:59","date_gmt":"2025-09-05T16:13:59","guid":{"rendered":"https:\/\/toqueen.com\/product\/sheglam-matte-liquid-lipstick-crimson\/"},"modified":"2026-08-13T16:50:53","modified_gmt":"2026-08-13T16:50:53","slug":"sheglam-matte-liquid-lipstick-crimson","status":"publish","type":"product","link":"https:\/\/toqueen.com\/en\/product\/sheglam-matte-liquid-lipstick-crimson\/","title":{"rendered":"SheGlam Matte Allure Liquid Lipstick – Crimson Red"},"content":{"rendered":"
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SheGlam matte liquid lipstick<\/strong> from the Matte Allure line is a red liquid lip color by SheGlam, the makeup brand created by SHEIN, known for trend-driven and affordable cosmetics. This shade, Crimson, is a vivid candy red with a velvety matte finish that gives lips a bold and polished look without feeling heavy.<\/p>\n

The lightweight formula glides on smoothly and offers a buildable texture, so you can layer it for a deeper color payoff or keep it light for a softer everyday look. It is designed to deliver long-lasting wear while keeping the lips comfortable, making it a practical choice for both daily routines and special occasions that call for a striking matte red lip.<\/p>\n

Benefits<\/h3>\n
    \n
  • Highly pigmented red shade with strong color payoff from the first swipe<\/li>\n
  • Velvety matte finish that stays put for hours<\/li>\n
  • Lightweight texture that avoids the heavy, cakey feel of some matte lipsticks<\/li>\n
  • Buildable formula that can be layered or blended with other shades<\/li>\n
  • Free from alcohol, parabens, gluten, and added fragrance<\/li>\n
  • 100% vegan and cruelty-free formula<\/li>\n<\/ul>\n

    Key Ingredients<\/h3>\n

    The formula includes sunflower seed oil, known for its moisturizing properties that help keep the lips feeling smoother, combined with color-locking ingredients that give the matte finish its long-lasting hold without excessive dryness.<\/p>\n

    How to Use<\/h3>\n

    Start with clean, dry lips. Apply the lipstick using the built-in applicator, working from the center of the lips outward in even strokes. Build a second light layer for a more intense color if desired, then let it set for a few seconds to achieve the full matte finish. Avoiding oily foods after application helps the color last longer throughout the day.<\/p>\n

    Who Is It For?<\/h3>\n

    This liquid lipstick suits anyone looking for a bold red matte lip that lasts through a full day, whether for office wear or evening occasions. It is also a good fit for those who want a comfortable matte formula that feels lighter than traditional heavy matte lipsticks.<\/p>\n

    Precautions<\/h3>\n

    For external use only, avoid contact with the eyes. A patch test is recommended before full application, and use should be discontinued if any redness or irritation occurs. Keep out of reach of children and store in a cool place away from direct sunlight.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    \n

    SheGlam matte liquid lipstick<\/strong> in Crimson delivers a bold red, velvety matte finish with long-lasting wear and a lightweight, non-drying formula.<\/p>\n<\/div>\n","protected":false},"featured_media":38254,"comment_status":"open","ping_status":"closed","template":"","meta":[],"pwb-brand":[3205],"product_brand":[],"product_cat":[3162,3163,3146],"product_tag":[],"class_list":["post-78777","product","type-product","status-publish","has-post-thumbnail","pwb-brand-sheglam","product_cat-lip-makeup","product_cat-lipstick","product_cat-makeup-products","first","instock","taxable","shipping-taxable","purchasable","product-type-variable"],"brands":[{"id":3205,"name":"SHEGLAM","slug":"sheglam"}],"_links":{"self":[{"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/product\/78777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/comments?post=78777"}],"version-history":[{"count":1,"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/product\/78777\/revisions"}],"predecessor-version":[{"id":78778,"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/product\/78777\/revisions\/78778"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/media\/38254"}],"wp:attachment":[{"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/media?parent=78777"}],"wp:term":[{"taxonomy":"pwb-brand","embeddable":true,"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/pwb-brand?post=78777"},{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/product_brand?post=78777"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/product_cat?post=78777"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/toqueen.com\/en\/wp-json\/wp\/v2\/product_tag?post=78777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}